02/22/2023
2:22PM

ABOUT US

Welcome to VERONA, a city where design meets exploration and imagination. Founded on the principles of innovation and individuality, VERONA showcases the cultural diversity of its inhabitants through fashion. Each piece is a testament to the energy and unique styles found within our city’s streets.

INHABITANTS

Our collections draw inspiration from the diverse inhabitants of our vibrant city. Each piece reflects a distinct social class or group, embodying the cultural richness and individuality found in urban settings.

PHILOSOPHY

We believe in the power of creativity and exploration to redefine fashion and transcend conventional boundaries. Our brand stands out with a unique emphasis on layers of world-building, where we blur the lines between imagination and real life.

 

Off-White c/o Virgil Abloh™ embarks on a new narrative where free thinking inspires a pioneering format for the future, where the age of imagination is the product of reality.

Inspired by Virgil’s vision and approach to his art, Off-White™ nourishes a collective of creative minds that represent the best in their category and have a strong and personal connection with Virgil. Ibrahim’s relationship with Virgil and Off-White™, born and nurtured through Instagram DMs, blossomed both personally and professionally over the last 3 years creating a strong bond based on mutual respect and shared values.

“Making a successful luxury brand in nine years is genius. It’s a feat that I admire and hope to continue building upon with a rich legacy. He revolutionised streetwear and luxury that crosses generations and decades. He showed the world that the underrepresented, the underdogs and Black people, in particular, have brilliant minds and can push and compete equally in the establishment. He inspired hope and brought about change.” - Ibrahim Kamara, Art&Image Director Off-White™

Rideaux