VERONA LABORATORY 00: Marcus McKinnor x Dianne Halloway
VERONA held their event "VERONA Laboratory 00: Marcus McKinnor x Dianne Halloway" as an introduction to their design philosophy. The event emphasized the importance of the design process from initial idea to final prototype, and showcased their latest creation, the "Neuro Notebook". The notebook was a perfect embodiment of the event's focus, as it showed how the design philosophy could be applied in practice.
Dianne Halloway played a key role in bringing the idea to life and demonstrated her own creative process by creating an interactive concept for the event. This concept involved a human conveyor belt, which allowed everyone to experience the design process firsthand. The event provided a unique opportunity for attendees to engage with the design process and learn about the philosophy behind VERONA's work.
The event was a huge success, and guests were impressed by the level of detail and thought that went into each design. VERONA's philosophy of prioritizing the design process from beginning to end was well received, and attendees left with a greater understanding and appreciation for the work that goes into creating each product. Overall, the event showcased VERONA's commitment to creating thoughtful and innovative designs and experiences that embody their design philosophy.